Our Team

The GS1 South Africa Member Organisation is governed by a Council represented by key stakeholders and decision makers in industry.

The GS1 Council fulfils the following roles:

i. Regarding GS1:

a. Ensuring that good governance is in place in general.

b. The GS1 strategy is realistic and aligned with industry needs.

c. The GS1 income/expenses are healthy.

d. Reports back to the CGCSA board on the GS1 activities.

ii. Verifies that industry projects are viable and has an industry need. Ensures that projects are well scoped in terms of funding, resources, deliverables & timelines.

ii. Verifies that industry projects are viable and has an industry need. Ensures that projects are well scoped in terms of funding, resources, deliverables & timelines.

ii. Verifies that industry projects are viable and has an industry need. Ensures that projects are well scoped in terms of funding, resources, deliverables & timelines.

GS1 Council


The Chairman | Llewellyn Steeneveldt

Group Commercial Executive, Massmart Holdings

Llewellyn graduated from the University of the Witwatersrand in 1991 as a Physical Metallurgist and has an MBA from Wits Business School. After seven years with Tongaat-Hulett group and three years with the Industrial Development Corporation, He joined Massmart as a Business Analyst in 2002. He has since held various positions within the Group, including Executive Assistant to the CEO and Managing Director of Builders Express. Llewellyn was appointed Group Commercial Executive and joined the Massmart Executive Committee in July 2009.

Council members

concil member

Bob Keevers

Head of Merchandise Administration / Information Systems Business Partner, Pick ‘n Pay

Bob matriculated at Murwillumbah High School in Australia and has done Business Management at Northern Birisbane Education College, with most of his life working in Retail since Sep’84.

For more than 30 years he has been working for Pick n Pay in Australia and thereafter in South Africa and is currently holding the position of Head of Merchandise Administration / Information Systems Business Partner and he is responsible for:

  • Driving Strategic Initiatives
  • Driving Business Unit & Departmental Goals in ensuring company strategic objectives are met
  • Driving business efficiency through innovation and automation
  • Administration / Master Data Management HOD
  • Apply Business Process Management Principles
  • Manage Business Unit & Departmental Priorities


Boetie Maree

Business Solutions Manager, Shoprite Checkers

Boetie obtained a B.Tech-M.Tech Information Systems and started his career at Infoplan/Denel in the Defence Force IT. He moved to the Clicks Group, IT Supply Change Management and established IT systems for Central Distribution Centers and POS Scanning. He also implemented SAP FI and established integrated IT systems for first Clicks Pharmacy.

He then moved to Shoprite as Business Solutions Manager and established the end to end business process Value Chain across all Shoprite businesses.

He is responsible for SAP ERP for Pricing, Promotions, Master data, Central Stock Ledger, Moving Average Cost, Line Item Profitability, Central Procurement, Replenishment, Demand Planning, Properties, Store front and back-end, as well as Distribution/Warehouse systems.


Chris Havenga

Executive, GS1 South Africa

Chris holds a BSc degree in Engineering and furthered his studies in Computer Science. He has been involved in different industry sectors including Telecommunications, Aviation, IT and e-Commerce. He has managed major programmes in hardware and software development and also worked in the areas of software auditing and risk management, logistics support and training. Chris joined GS1 in 2002, where he established the Product Data Catalogue (PDC) and was instrumental in establishing the GS1 Data Quality Framework. He managed the migration of PDC to GDSN and associated development, now under the name of Datanet.za. During this time he also managed all the technical areas of CGCSA. He was appointed GS1 Executive in August 2013.


Gwarega Mangozhe

Chief Executive Officer, CGCSA

Gwarega joined CGCSA in January 2012 from Internatio Mueller Chemicals Distribution (IMCD) South Africa (a subsidiary of the Rotterdam based IMCD Group), where he served as Financial Director. He has a Bachelor of Business Science (Finance Honours) degree from the University of Cape Town and is a qualified Chartered Accountant. He then went on to complete his MBA as well as an Executive Development Programme at the Gordon Institute of Business Science (GIBS).
Prior to joining IMCD South Africa, Gwarega held senior management positions in Sales, Operations and Finance at Avis Fleet Services South Africa, a division of the Barloworld Group. He also has extensive knowledge of the public sector as he has consulted with several government entities in the areas of compliance, strategy and organisational re-engineering.


Alan Beningfield

Group DC & Corporate Systems Manager, The SPAR Group

Alan has a B Com Hons degree and later obtained a MBL. Alan joined SPAR as a Senior Business Analyst and has been with SPAR for the last 15 years. As Group IT Implementation Manager he started and built up the Group Implementation department from scratch. Under his lead a Radio Frequency project was rolled out across 7 regional distribution centres. In October 2012 he became the KZN Regional IT Director and in September 2016 he was promoted to the Group DC & Corporate Systems Manager.


Melanie Pitcher

IT Manager: Customer Development and Agile Africa, Unilever

Melanie studied a BCompt degree majoring in Finance and Auditing. Instead of becoming a Chartered Accountant, she joined Unilever 12 years ago in pursuit of becoming part of the Supply Chain activities. During her years at Unilever she’s been afforded the opportunity of working in a number of different functions from Finance, supporting Supply Chain and Distribution, to Customer Development which then led to her current role which looks after the Africa Cluster in the area of Customer Development IT and technology that supports agility.